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Nonprofit Adviser

A weekly newsletter for Chronicle subscribers that features expert advice, tools, case studies, and trends to help nonprofit professionals raise money, communicate, and lead. Delivered every Monday. (Subscribers only.)

December 11, 2023
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From: Margie Fleming Glennon

Subject: How Foundations Can Further Advance Trust-Based Philanthropy

Concept of pact agreement or understanding between business people. Greeting between businessperson. Teamwork. Concept of success and growth in the world of work. Possible use to express the concept of positivity and success of a business or job. (iStock)
iStock

This week Hilary Pennington of the Ford Foundation and Stephine Hull who leads the nonprofit Girls, Inc., wrote an essay for our Advicesection in which they lay out steps foundations should take to further advance trust-based grant making. They stress the need for collective learning and offer suggestions for expanding and deepening a collaborative approach to philanthropy that also achieves greater impact.

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If you continue to experience issues, please contact us at 571-540-8070 or cophelp@philanthropy.com

Concept of pact agreement or understanding between business people. Greeting between businessperson. Teamwork. Concept of success and growth in the world of work. Possible use to express the concept of positivity and success of a business or job. (iStock)
iStock

This week, Hilary Pennington of the Ford Foundation and Stephine Hull, who leads the nonprofit Girls, Inc., wrote an essay for our Advicesection in which they lay out steps foundations should take to further advance trust-based grant making. They stress the need for collective learning and offer suggestions for expanding and deepening a collaborative approach to philanthropy that also achieves greater impact.

Among the recommendations in How Foundations Can Build Trust-Based Relationships With Grantees is a call to take a different approach to developing strategies by involving nonprofits with community expertise in the early stages of information gathering.

“When there are opportunities along the way for grant makers to sit with, learn from, and engage as partners the people and organizations that will be helping realize their vision, they build genuine relationships with potential grantees that could shape their thinking,” they write.

When grant makers and potential grantees have candid conversations about goals and expectations, they create learning relationships that advance not just their individual and mutual interests, but the field as a whole, the authors say. They point to the S.D. Bechtel Jr. Foundation, which established a community of practice for grantees to foster learning between the foundation and the nonprofits but also among the nonprofits themselves.

Pennington and Hull suggest three areas in which grant makers and recipients can interact in new ways, and each again stresses a two-way exchange: They recommend the practices of mutual learning, coaching, and program-evaluation to deepen trust, strengthen both organizations, and improve results overall.

Understanding the nonprofit world as an ecosystem of grant makers and grantees who share goals and can learn together is the trust-based movement’s next frontier, they write. Learn more in How Foundations Can Build Trust-Based Relationships With Grantees.

In closing, we offer our best wishes for the holiday season and success with year-end fundraising. Thank you for the important work you do all year long. Nonprofit Adviser will be taking a break and will return to your inboxes on January 8.

May you find time to relax and recharge in the coming weeks,
Margie Fleming Glennon
Senior Director, Product Strategy

P.S. If you missed our free forum last week, tune in to Insights From the Field: Navigating Fundraising Uncertainty, and find all past sessions on the Online Events page.

WEBINARS

  • COP_newsletter_Plain_01182024-DonorEngagementPlan.jpg

    Today: January 18, 2024, at 2 p.m. ET | Register Now

    How can you keep supporters connected to, and inspired by, your cause in uncertain times? Join us for the webinar Developing a Donor-Engagement Plan for 2024 to get tips and tactics for mapping out a year-long strategy that you can adjust as conditions warrant. You’ll learn how to prioritize tactics and communication channels that get results, keep your cause top of mind among supporters, and lay a strong foundation for year-end fundraising appeals.

New Resources

  • Businessman in a cage. (iStock)
    Online Fundraising

    3 Traps to Avoid in Year-End Fundraising

    By Chris Maddocks November 14, 2023
    Anxiety and uncertainty can lead to questionable online fundraising tactics. Don’t adopt these practices, which yield only short-term gains.
  • Vector illustration of a group of business tools, laptop, wallet, credit card, coffee cup, and hands using a computer on a textured background. Includes high resolution jpg and editable Illustrator eps 10.
    Online Fundraising

    9 Simple Ways to Raise More Online — and Reach Year-End Goals

    By Lisa Schohl October 16, 2023
    Find social-media influencers in your nonprofit’s network, enlist trustees to help kickstart and promote campaigns, and more tips from experts.
  • Illustration concept shows group of African and American people celebrating on pink background.
    Fundraising

    10 Ways to Engage Donors of All Generations

    By Lisa Schohl November 27, 2023
    Offer hands-on ways to contribute, build ties with existing donors’ younger family members and friends, and more tips from experienced fundraisers and consultants.
  • Businesswoman leader Lead a team of female staff towards the gleaming keyhole on the large red wall. Ideas for future business opportunities and challenges. isometric vector illustration.
    Corporate Support

    Why — and How — Nonprofits Should Build Ties With Startups

    By Kyle Mitnick November 8, 2023
    A founder of several startups offers tips and examples to help you approach startup companies, get them involved, and build long-term relationships and sources of revenue.
  • Mark McKnight, President and CEO of Reflection Riding Arboretum and Nature Center in Chattanooga, Tenn. poses for a portrait on the grounds of the center. McKnight's fundraising energy is engaging with new transplants that have moved to Chattanooga through the course of the pandemic.

William DeShazer for The Chronicle
    Data and Research

    Chronicle’s Exclusive Survey Finds Skittish Donors and Fundraisers Searching for a New Normal

    By Rasheeda Childress and Emily Haynes October 31, 2023
    Most fundraisers said they expect their groups to raise enough money to meet their goals this year, but there’s a deep sense of unease about the economy.
  • Empathy and friendship concept. Girl extends a helping and supportive hand to her friend.  Black woman cares timid and indecisive female adolescent with psychological problems. Vector illustration
    Data

    Donors of Color Declining; Improving Trust Could Help

    By Rasheeda Childress November 15, 2023
    The drop mirrors overall giving trends. Hispanic and Asian-American households had the biggest decreases.
  • Rhonda Clay, director of major gifts at the Evangelical Lutheran Church in America, is one of a growing number of fundraisers who work from home.
    Work and Careers

    Remote, Hybrid Fundraising Teams Help Nonprofits Hire, Retain Top Talent

    By Rasheeda Childress November 8, 2023
    To be successful, groups need to encourage interaction among workers and help managers learn how to supervise employees they don’t see everyday.

Tip of the Week


To raise more from DAFs, try building ties with professionals who help people manage their finances, such as certified financial planners, CPAs, and financial advisers who are legally required to act in their clients’ best interests. To find individuals with these credentials, check the websites of big brokerage firms in your city or look atBarron’s lists of top financial advisers, says Adam Yofan, wealth adviser at Buckingham Strategic Wealth. Estate attorneys, accountants, life-insurance agents, and merger-and-acquisition attorneys can also be a “fishing hole” for potential wealthy donors, Yofan suggests. For more insights, read 8 Proven Ways to Engage Wealth Advisors and Raise More From DAFs.

New Grant Opportunities

Your Chronicle subscription includes free access to GrantStation’s database of grant opportunities.

The Arts: The Creative Forces Community Engagement Grant program, a program of the National Endowment for the Arts in partnership with Mid-America Arts Alliance, aims to improve the health, well-being, and quality of life for military service members and veterans exposed to trauma as well as their families and caregivers through experiences of art or art making. Matching grants up to $50,000; application deadline January 17, 2024.

Health Care: The Parkinson’s Foundation provides community grants to further the health, wellness, and education of people with Parkinson’s disease across the U.S. The 2024 community grant cycle focuses on programs that educate and deliver exercise programs specifically designed for people with Parkinson’s disease, address the intersection of mental health and Parkinson’s disease, and reach and support care partners of individuals with Parkinson’s disease. Application deadline January 31, 2024.

Margie Fleming Glennon
Margie oversees the Nonprofit Intelligence team, which produces the Chronicle of Philanthropy’s online forums and professional-development webinars; editorial reports that help leaders work smarter; and service journalism on philanthropy.com, including the podcast, Nonprofits Now: Leading Today.
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