Leonard L. Berry
Professor of Marketing, Senior Fellow, Institute for Healthcare Improvement
Texas A&M University
Leonard L. Berry is professor of marketing; and senior fellow, Institute for Healthcare Improvement, Texas A&M University.
Stories by This Author
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Data and Research
‘Social Profit Orientation’ Can Help Companies and Nonprofits Alike Do More Good in the World
Researchers argue that companies and nonprofits can prosper when they make sustainable, social, and environmental impact central to their missions.