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In this episode of Fundraising Fundamentals, two digital-marketing experts share simple and effective tips that can help nonprofits expand their reach on social networks and convert Facebook followers into email subscribers and donors.
Guests:
John Haydon, digital-marketing consultant and trainer for nonprofits and author of Facebook Marketing for Dummies.
Michael Dougherty, online and social-media marketing manager at Krissoff & Associates. He has worked at the National Wildlife Federation and Chesapeake Bay Foundation.
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